What Is Technical SEO?
Technical SEO refers to the practice of optimizing the technical aspects of your website to improve its visibility and ranking in search results. Unlike content-focused SEO, which emphasizes keywords and quality articles, technical SEO focuses on the underlying infrastructure of your site.
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Our services enhance your websites ability to crawled and in dexed by search engines.
Website Migrations
The process of transferring a website from one domain, host, or platform to another.
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Duplicate Content
Identical or very similar content appearing on multiple web pages, which can negatively impact SEO.
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Technical SEO Consultancy
Expert guidance on optimizing technical aspects of a website for better search engine performance.
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Website Speed
Ensuring that web pages load quickly is crucial for user experience and search engine rankings. This includes optimizing images, using browser caching, and minimizing unnecessary scripts.
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Mobile-Friendliness
With the increasing use of mobile devices, websites need to be mobile-friendly. Google prioritizes mobile-responsive sites in its rankings.
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Crawlability and Indexing
Ensuring that search engine bots can crawl and index your site efficiently. This involves creating a clear site structure, using a sitemap, and addressing issues that may hinder crawling.
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Structured Data Markup (Schema)
Adding structured data markup to provide search engines with additional information about the content on your pages, which can lead to rich snippets in search results.
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Website Structure and URL Optimization
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A technical SEO audit is a comprehensive evaluation of a website’s technical heath, on issues that can impact search engine visibility and Mormance.
This audit analyses aspects like Site crawl ability, RMT) and friendliness. and structured data to identify and address any issues hindering the website’s search engine optimisation efforts.
A Google penalty is a punitive action taken by Google against a website that violates it’s Webmaster Guidelines, leading to a loss in search engine rankings and organic
traffic. Penalties can stem from various infractions like black hat SEO techniques, spammy practices, or low-quality content.
To recover from a Google penalty, you need to identify the specific reason for the penalty, take corrective actions to address the issues and then submit a reconsideration request to Google.
This process may involve cleaning up spammy links, removing low-quality content, improving site structure and user experience, and demonstrating a commitment to following
Google’s Webmaster Guidelines. patience, as recovery from a penalty can take time and effort to restore your website’s rankings and reputation.
Technical SEO practices include optimising sites and improving mobile responsiveness. ensuring proW indexing and crawl ability.
Implementing structured data markup, using XML sitemaps, securing the website with HTTPS, and fixing issues and redirects.
Regularly monitoring and maintaining technical aspects of your website is essential to enhance its æarch engine Visibility overall
Technical SEO focuses on optimizing aspects of a website’s infrastructure and performance, such as Site indexing. and crawl ability, to enhance search engine visibility and user experience.
On-page SEO, the other, wolves individual web content, meta tags, and structure to improve relevance and rankings for specific Keywords.
Both technical SEO and on-page SEO are critical components of a comprehensive search engine strategy.
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